Lookin' Good, Mama

Written & Photographed by A Wild Dove


We don’t have to tell you, dear reader, that being a mama is HARD WORK. Physically, mentally, emotionally demanding and beyond draining. But fortunately the love of our little ones, coupled with some self care, helps us go the distance each and everyday. So in honor of Mother’s Day, we asked some of our favorite rockstar mamas - those who keep us going with their incredible brands and services that are practically made for mamas - to tell us how being a mother inspires them and their work. Because whether it’s a lipstick that helps us look less tired, or a hydrating serum, or a cozy women’s sanctuary, we are able to thrive and be the best mamas possible thanks to these women.


Amanda Chantal Bacon, Founder of Moon Juice 

“The biggest surprise is how attached to him I am. Given the chance to do something that was once really exciting, I can’t imagine giving up playtime with Rohan to do what I once found thrilling. I never thought I’d be that person."



Photo by Yoshiro Makino

What excites me most is feeling the depth of love that I’ve never felt before, unconditional love. Intellectually you can think about it, but to experience it in your heart is really exciting.”

Paula Mallis, Founder of  WMN Space


Photographed by Mel Blanchard

“At WMN all the offerings support women and mother's partaking in a self care practice or ritual while being of service to themselves so they can better serve their children and family. When a women or mother's cup is full it becomes a ripple effect to all those around her."

April Gargiulo, Founder of  Vintner's Daughter

“I was a first time mom when I founded Vintner’s Daughter. For me this was a powerfully creative time on so many levels. As a new mom, I realized how important time management became. Spending 30 minutes on my skincare routine was not an option, but neither was doing nothing. 


Photo by Erin Souza

Active Botanical Serum was created to be a 30 second ritual that delivered all the skin-beautifying performance of a more complicated routine. I didn't want to compromise on the highest quality, results or safety and I didn't think anyone else should either.

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Beauty is confidence and knowing that you can walk outside make-up free and feel your best, is what we strive for with Active Botanical Serum.  Because feeling your best makes you a better mom, partner, friend and citizen. We also make it our mission give back and to that end we donate 2% of every bottle sold to charities dedicated to women and children around the world.”

Sheena Yaitanes, Founder of Kosås


“Being a mother is so selfless and involves so much giving. If we can steal
moments for ourselves, like to put on lipstick, we can replenish the source just a little bit.
The smallest of acts reminds us that we matter. “

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Erika Bloom, Founder of Erika Bloom Pilates


"As moms, it’s so crucial that we take time for ourselves. The private sessions at my studios are so nurturing; they lead you to reconnect to your body and calm your nervous system while also stretching and strengthening to create a healthy, toned, balanced body. "


For me, the way that Pilates keeps me calm, balanced, strong, and pain free means that I can really get down and in it with my kids: sitting on the floor and playing imagination, running after them in the park, climbing trees, throwing a ball, or just having patience and understanding as they learn and grow. The beauty of a family all starts with us and is affected by how we are feeling inside and out. It’s important to prioritize holistic fitness and wellness."


Photo by Eric White

Joanna Vargas, Founder of  Joanna Vargas Salon and Skincare Collection 

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“My clients use my Daily Serum as their secret weapon to keeping the glow in their skin! Based on my love of green juices, the serum contains chlorophyll, galactoarabinan and oat grass juice which oxygenate the skin while stimulating cell turnover and lymphatic drainage. All I want is to make a woman feel like her best, most confident self. If she feels beautiful, it will make her skin glow for miles.”


Photo by Roderick Angle